New role for founder of family owned business.
The CEO of a national multi-location business must evolve to a new role as the visionary of the company. Traveling to meet face-to-face with teams throughout the U.S. is no longer possible. Yet, as the company experiences growth, this leader's engagement with managers and employees is as important as ever. LaBreche is strategizing new ways the CEO can reach and engage all employees, using technology and well-planned message cascading processes.